ARI
Leaderboard

grooming

Ustraa

ustraa.com

customno checkout enabler
16.5
grade F
ARI score

Agent journey — 0.0/100

Mission: “buy a hair growth serum under ₹700

A live AI agent shopping this store — 70% of the ARI score.

Discovery
0.0/15
Product
0.0/20
3
Cart
0.0/10
4
Checkout
0.0/25
5
Form
0.0/15
6
Payment
0.0/15
SEARCH_BROKENOn-site search fails or returns unusable results.

3 runs · 1 voided as agent error — agent faults are never published as store failures.

Static legibility — 55.0/100

What a machine can read before it even acts — structured data, crawl signposts — 30% of the ARI score.

  • JSON-LD product data
  • llms.txt
  • sitemap.xml
  • OpenGraph tags
  • PDP completeness: 0%
Highest-impact fixes
  1. 1Make discovery machine-navigable: clear category links from the homepage, working search, and crawlable product links.
  2. 2Expose price, availability, and variants as structured data (JSON-LD Product) and as plain DOM text — not just pixels.
Reproduced findings
SEARCH_BROKEN

On-site search fails or returns unusable results.

Stage turn cap reached (12 turns in discovery). LLM-attributed (stage turn cap reached (12 turns in discovery)): Search results page for 'hair growth serum' contains no product links in the interactive elements, only nav…

A finding is published only when at least two of three runs reproduce it.

Run log
RunReachedTurnsOutcome
1Discovery12SEARCH_BROKEN
2Product page24voided — agent error, not a store finding
3Discovery12SEARCH_BROKEN